With the power of Clorox. 15X power (Compare Cascade's product power). Tougher than burnt-on messes. No pre-wash. +Clorox stain fighting. No. 1 recommended brand in North America (More dishwasher brands in North America recommend Cascade vs. any other automatic dishwashing detergent brand; recommendations as part of co-marketing agreements). Phosphate free. Safe for septic tanks. Questions? 1-800-765-5516. www.cascadeclean.com. www.pg.com. Toughness Comparison: Platinum: 15X: best overall cleaning power; best of powder & gel; grease fighting power of Dawn; powers away tea stains; powers away residues; brilliant shine; glass protection; quick dissolving; no pre-wash needed; easy dosing; cleans 24 hour stuck-on food; cleans baked-on food; tough on burnt-on messes; Clorox stain-fighting power; helps keep dishwasher sparkling. Cascade Platinum with the power of Clorox is our best cleaning, stain-fighter formula, and is tougher than burnt-on messes. No pre wash needed. KitchenAid. Maytag. Whirlpool Home Appliances. GE Appliances. Samsung. SmartLabel. Good Housekeeping: Since 1909. Quality tested. Limited warranty. ghseal.com for details. Made in USA.