Fade-resistant. Rich conditioning color with Moisture Seal Technology. Locks in true-to-tone color and shine. Up to 100% gray coverage. Now from the No. 1 permanent haircolor brand in the US ethnic market. An innovative formula that delivers vibrant, fade-resistant color and shine. This formula contains Dark and Lovely's exclusive Moisture Seal Technology for double the conditioning power - especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color. After Color Conditioner - Multiple applications. Non-drip liquid cream gel - Easy, no mess application. Low ammonia formula - Pleasant fragrance. Aloe Vera & sunflower oil - Rich moisturizing ingredients. 2X More conditioner. Double Conditioning Power: Moisture Seal Technology - A super-rich conditioning cocoon wraps around the hairstrand to help protect it from dryness and damage even after multiple shampoos. Locks in shine to illuminate color; Helps protect colored hair from breakage; Leaves hair smooth and silky. This Kit Contains: Applicator bottle containing cream developer; Bottle of permanent haircolor; Moisture rich conditioner tube; Instruction sheet with plastic gloves. Made in USA.