New look. The world's strongest coffee. Notes of stone fruit & caramel. A lighter shade of bold. A lighter note, from Death Wish Coffee. Our medium roast. Grown at higher altitudes for a complex flavor profile, this roast brews a cup that's as bold as you are. A shade or two lighter than our OG blend, these beans contain the cult classic caffeine levels to function, in the unfortunate circumstance of being awake. Fair Trade Certified by Fair Trade USA. Reap What You Sow: When you buy Fair Trade Certified coffee, you support fair wages for farmers, safe and sustainable farming practices and community development funds in coffee-growing regions.